Category

Bangalore Traffic

Innovation on the Back of a Delivery Rider

Last night in Bengaluru, I saw a delivery rider carrying a glowing digital advertisement on his back while riding through traffic. As a marketing professional, I found the idea brilliant. As a human being, I could not stop thinking about the extra weight he had to carry. Innovation is impressive, but at what cost to the person behind it?

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Bangalore Life: The Traffic Tango

Ah, Bangalore – the city of gardens, tech parks, and traffic jams. Let’s face it, living in Bangalore means you’re in a constant relationship with traffic. It’s not just a part of life here; it is life. No matter what time you leave, the traffic seems to have a mind of its own, ready to…

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