Social Media Image Sizes 2026 Cheat Sheet
Use the right pixel dimensions, aspect ratios, and safe zones for Facebook, Instagram, LinkedIn, YouTube, TikTok, X, Threads, and Bluesky—so your posts don’t get cropped, compressed, or blurred.
Tip: Design once, export smart. Keep text/logos inside the center “safe zone” to avoid device cropping.
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social media image sizes 2026 cheat sheet aspect ratio guideQuick navigation
1) Tips to optimize images 2) Social media size tables (all platforms) 3) Free downloads (Figma/PSD/AI/EPS/Canva) 4) PSD mockup usage steps 5) FAQ + schema-ready HTMLIf you publish across multiple channels, consistent sizing boosts brand clarity, saves editing time, and improves click-through rate (CTR).
It’s no secret that an online presence is a must-have for ventures of all sizes. One of the fastest ways to improve results across platforms is consistent branding—starting with the correct social media image sizes. When you use the right dimensions, your visuals look sharp on mobile and desktop, your text stays readable, and your message doesn’t get cropped.
This 2026 guide covers the most common post sizes, profile photos, cover images, and thumbnails— plus practical optimization tips and free downloadable templates you can use today.
Tips to optimize images for social media
1) Use recommended aspect ratios
An aspect ratio is the relationship between width and height (example: 1:1, 4:5, 16:9). Sticking to platform ratios prevents distortion and unexpected cropping.
2) Keep safe zones in mind
Even with perfect sizing, device layouts can crop edges. Keep critical elements—logos, CTA text, faces—near the center.
3) Export high-resolution files
Use higher resolution than the minimum to keep images sharp, especially for text-heavy designs and brand graphics.
4) Watch max file size limits
Bigger isn’t always better. If a platform compresses your upload, details can get muddy. Export optimized JPG/PNG and keep files lean.
Pro workflow: Design in Figma/AI → export PNG/JPG at the right pixel size → preview on mobile before posting.
Social media image sizes and requirements (2026)
Sizes can change, but these are the most-used, safe recommendations for clean publishing and cross-platform consistency.
Facebook image sizes
Formats: JPG (photos), PNG (text/graphics) • Max file: ~30MB
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 320 × 320 (minimum) | 1:1 |
| Cover image | 400 × 150 (minimum) | 16:9 (approx.) |
| Feed image (square) | 600 × 600 (minimum) | 1:1 |
| Feed image (portrait) | 600 × 750 (minimum) | 4:5 |
| Shared link image | 1200 × 630 (minimum) | 1.91:1 |
| Stories | 1080 × 1920 (minimum) | 9:16 |
Instagram image sizes
Formats: JPG, PNG • Max file: ~30MB • Best practice: keep width ≥ 1080px
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 320 × 320 | 1:1 |
| Post (square) | 1080 × 1080 | 1:1 |
| Post (portrait) | 1080 × 1350 | 4:5 |
| Post (landscape) | 1080 × 566 | 1.91:1 |
| Stories / Reels | 1440 × 2560 | 9:16 |
YouTube image sizes
Formats: JPG, PNG, GIF • Max file: ~16MB (thumbnails often ~2MB)
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 800 × 800 | 1:1 |
| Channel cover | 2560 × 1440 | 16:9 |
| Thumbnail | 1280 × 720 | 16:9 |
| Community post | 800 × 800 (minimum) | 1:1 |
TikTok image sizes
Formats: JPG, PNG • Max file: ~100MB
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 200 × 200 | 1:1 |
| Thumbnail | 1536 × 2048 | 3:4 |
LinkedIn image sizes
Formats: JPG, PNG • Max file: ~8MB
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture (personal) | 400 × 400 | 1:1 |
| Company logo | 300 × 300 | 1:1 |
| Cover photo (personal) | 1584 × 396 | 4:1 |
| Cover photo (company) | 1128 × 191 | 5.91:1 |
| Post (square) | 1080 × 1080 | 1:1 |
| Post (landscape) | 1920 × 1080 | 16:9 |
| Article featured image | 1200 × 644 | 1.86:1 |
X (Twitter) image sizes
Formats: JPG, PNG, GIF • Max file: ~5MB
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 400 × 400 | 1:1 |
| Header | 1500 × 500 | 3:1 |
| Shared link graphic | 800 × 418 | 1.91:1 |
Threads image sizes
Formats: JPG, PNG, GIF • Max file: ~8MB
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 320 × 320 | 1:1 |
| Feed image (square) | 1080 × 1080 | 1:1 |
| Feed image (portrait) | 1080 × 1350 | 4:5 |
| Feed image (landscape) | 1080 × 566 | 1.91:1 |
| Feed preview | 1440 × 1920 | 3:4 |
Bluesky image sizes
Formats: JPG, PNG, SVG, WEBP • Max file: ~2MB
| Image type | Recommended size (px) | Aspect ratio |
|---|---|---|
| Profile picture | 400 × 400 | 1:1 |
| Profile banner | 2560 × 660 | 3.88:1 |
| Feed images | No fixed size (use common ratios) | 1:1, 3:4, 4:5, 9:16 |
If you want one “universal” workflow: design square (1:1) and portrait (4:5) variants first—then adapt to Stories/Reels (9:16) and thumbnails (16:9).
Free downloads: Social media templates (open in a new tab)
Use these downloadable packs to speed up your content creation across Instagram, Facebook, LinkedIn and more. Each link opens in a new tab.
Luxury Real Estate Social Media Post Template
Font in use: Plus Jakarta Sans
Market Value Social Media Post 1
Font in use: Geologica
Market Value Social Media Post 2
Font in use: Host Grotesk
News Media Social Media Post (Instagram)
Social Media Banner Template Pack
Fonts in use: Open Sans • Reey (FontSquirrel) • Merriweather
How to use the Social Media Post Mockup PSD (quick steps)
Follow these steps to place your design into the PSD mockup:
- Open the PSD file in Photoshop.
- In the Layers panel, find the layer named “Place Your Design Here”.
- Double-click that layer thumbnail (it opens in a new tab/document).
- Paste or drag your design into the new tab and resize as needed.
- Press CTRL + S (Windows) or CMD + S (Mac) to save.
- Return to the main mockup tab—your design updates automatically.
Frequently asked questions
Why is it important to use the correct image sizes on social media?
Correct sizing prevents awkward cropping, improves clarity, and keeps your content looking professional across devices. It also reduces compression artifacts and helps text stay readable.
What happens if I use the wrong image size?
Platforms may crop edges, compress the file, or downscale quality—making images look blurry or cutting off important elements like logos and CTA text.
Can I use the same image across every platform?
You can, but it’s not ideal. Each platform favors specific aspect ratios. Create a core design and export multiple sizes (1:1, 4:5, 9:16, 16:9) for the best results.
What file format is best for social media images?
Use JPG for photos and complex imagery. Use PNG for text-heavy graphics and logos. For best results, export optimized files to reduce platform compression.
Do social platforms compress images?
Yes. Most platforms compress uploads to save bandwidth and storage. Staying close to recommended sizes helps maintain sharpness.
What’s the difference between aspect ratio and image size?
Aspect ratio is the shape (like 1:1 or 16:9). Image size is the pixel dimensions (like 1080×1080). Two images can share an aspect ratio but have different pixel sizes.
Quick takeaway
For the cleanest publishing workflow in 2026, build your content library around these four core exports: 1:1 (square), 4:5 (portrait), 9:16 (stories/reels), and 16:9 (thumbnails). Then use the tables above to match platform-specific requirements.
